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First Day Out! Of Lash Extension Training or Beauty Skill Training! How to Build Clientele

So, you’ve just completed your lash artist training and you’re ready to start building your clientele from scratch. Congratulations on taking this exciting step in your career! Building a loyal clientele can take time and effort, but with the right strategies and mindset, you can start attracting clients in no time.

Here are some tips to help you get started:

1. Offer a promotion: One of the best ways to attract new clients is by offering a promotion or special deal. This could be a discount on their first appointment, a package deal, or a referral program. People love a good deal, so this can be a great way to entice them to give your services a try.

2. Utilize social media: Social media is a powerful tool for building a clientele as a lash artist. Create a professional Instagram or Facebook page for your business and post regularly about your services, special offers, and before and after photos of your work. Engage with your followers by responding to comments and messages promptly.

3. Network with other beauty professionals: Networking with other beauty professionals, such as hairstylists, makeup artists, and estheticians, can be a great way to get referrals. Reach out to local businesses and offer to collaborate on promotions or events. Building relationships with others in the industry can lead to valuable connections and potential clients.

4. Offer exceptional customer service: Providing excellent customer service is key to building a loyal clientele. Make sure to always be friendly, professional, and attentive to your clients’ needs. Take the time to listen to their preferences and concerns, and make sure they leave feeling satisfied with their experience.

5. Ask for referrals: Don’t be afraid to ask your satisfied clients for referrals. Word of mouth is one of the most powerful marketing tools, so encourage your clients to spread the word about your services to their friends and family. You could even offer a small discount or incentive for each referral they bring in.

Building a clientele from scratch as a new lash artist may take time, but with patience, dedication, and the right strategies, you can start attracting clients and growing your business. Remember to always strive for excellence in your work and provide exceptional customer service to keep your clients coming back for more.

Good luck on your journey to building a successful lash business!

If you're a new beauty professional and you desire tailored beauty business coaching for your brand, book a call here:

Happy Lashing!


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